Yes, that is the unfortunate reality. I would really like to hear from a product manager what the reasoning is for this decision. Most browsers, except Chrome, manage memory poorly and need to be restarted after much usage to recover the memory. And the iPad design is so much better than the browser experience. There is a native client for so many different devices, except for the most commonly used one--the lowly desktop. It would be like asking iPad users to use Safari to watch their slingbox instead of an IOS app.